Ecommerce Website Development


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Do not stop shopping on Amazon, eBay, or websites. The development of an online entrepreneur website remains the best idea to get traction. Creating the best GOODO website requires many more than simple designs and SEO. The first step in creating a branded website address is creating an attractive brand image, and the early development of the marketing strategy is an invaluable headstart. In terms of website design and development, our team has listed the essentials of an effective and successful online site and the key features to consider.

Must-have features for eCommerce websites

1. Ease of Buying

Our priority is to make it easy for your customers to find what they want and get in touch with you by using their mobile devices, tablets, or PCs. A user-friendly online shopping site provides a safe place to shop without the need to enter passwords or other personal information each time they make a purchase - all can be saved on their computers through cookies. The same applies when the customer enters the site via his URL address for future purchases.

2. Ease of Accessibility

You must ensure that your online ecommerce store opens quickly and without any errors, regardless of whether your website is visited from an office computer, home computer, tablet, or smartphone. To achieve this goal, pay attention to SEO and the size and number of images on your website. The faster that web pages load, the more customers will remain on your site and buy from you instead of going elsewhere.

3. Promotional Offers

Offer incentives such as free shipping, special offers, or discounts to encourage people to buy from you instead of spending their money elsewhere - leading buyers to want to come back again and again. You can create an effective strategy and publish it in a separate blog post with practical examples and ideas for eCommerce development.

4. Customer Service & Support

Customers who purchase goods or services online expect quick responses to any questions they may have, including where to find products that interest them, expected delivery times, and payment methods available. A website that responds quickly to customers' questions gives potential customers confidence in your company.

5. Social Engagement

It is also important for online entrepreneurs to offer a forum where they can share their products and services through comments, tweets, and videos on the web. This helps increase interest from potential buyers while building long-term relationships with clients who visit your site regularly. In addition, people will continue to share information about you on different social media ecommerce platforms, which ultimately leads to more traffic on your website.

6. Trustworthiness of Security

Customers pay attention not only to how easy it is for them to complete a transaction or make a purchase - but how safe it is as well. It be clear that all user data remains private, along with payment information. Ecommerce websites must have various types of SSL certificates to protect both stored data and personal information. You should also make sure that your website security certificate is up to date at all times.

7. Test Your Site Before Launch

Do not consider launching a site until you are confident that nothing can prevent it from being successful, even if you experience an unexpected traffic overload on launch day or receive more orders than you expected in the first 24 hours! Do everything possible before your site becomes public to ensure that every aspect of the hosting plan works well under heavy loads - otherwise, customers will think twice about coming back again.

8. Cost-effective Marketing Campaigns

A cohesive, tailored marketing campaign for online ecommerce development captures the attention of potential customers and encourages them to visit your website.

9. Simple & Clean Design

People who use their mobile devices, tablets, or PCs to access the Internet expect simple web design with a small number of images that quickly load without any visual distractions from ads or other content on your pages. Each page should have a clear goal and a call-to-action link that leads users directly to where they can complete a transaction if interested in buying something.

10. Optimizing Your Website for Mobile Use

In addition to using all these essential eCommerce website development tips, it's also important that you optimize your site for mobile use by making sure that links work well on touchscreens and take advantage of every space provided to highlight your products or services.

Looking to take your business online?

Geolance offers eCommerce website development that is perfect for any ecommerce business, regardless of size or industry. Our websites are designed to drive sales and provide an excellent customer service experience. Plus, our development process is streamlined to reduce overhead costs.

Take your business to the next level with a professionally developed eCommerce website from Geolance. Our team of experts will work with you every step of the way to ensure your website exceeds your expectations. Purchase a website today and be up and running in no time!

Choosing the Right Developer

1. Have a plan…and stick to it! First, create your online business plan with clearly defined goals, strategies, and metrics for success. This is key to keeping yourself on track in terms of what you want your site to achieve in the short-term, midterm, and long term.

2. Ask questions…lots of them! When assessing prospective developers, don't be afraid to ask detailed questions about their experience - this will help ensure they have the specific skills required to meet your needs.

3. Stay organized! Be sure that all expectations are agreed upon before any work starts so that nothing gets missed or miscommunicated throughout the process when building an online store.

4. Consider hiring a team…although you may be tempted to hire an individual developer, it is usually more cost-effective to pool your resources and hire a team of experts who work together under one roof from beginning to end.

5. Stick with developers who have been around the block! The web development landscape changes constantly, so make sure that your contractor has experience adapting to new technologies and trends - this will help get your store off the ground quickly while avoiding costly mistakes.

6. Prioritize SEO! Ensure that your online business plan takes into account how much effort should go into search engine optimization efforts to boost organic traffic through popular search engines like Google, Bing, and Yahoo! Successful branding starts with a healthy online presence.

7. Don't overpay for web development services! You can avoid costly mistakes by engaging a reputable developer who charges reasonable rates and is willing to speak honestly about their abilities to accomplish your goals within the time frame required.

8. Ask developers where they source code from! If you are considering hiring an offshore development team, ask them what steps they take to ensure that intellectual property provided will not be used elsewhere or re-purposed without your consent.

9. Check references…before signing any contracts, make sure you check the references of each contract or - otherwise, you may end up with nothing at all once someone has taken your money! Past clients are usually happy to share information about what it's like working with the company, what to expect during the process, and whether or not deadlines were met.

10. Create an SEO-friendly site…this is much more complicated than it seems! Many developers make the mistake of not considering how search engines will crawl through pages on your website - this can result in lost traffic over time as well as lower rankings in popular search engine results.

Functionality To Consider When Developing An Ecommerce Website

Here are some of the basic features you should look for in an eCommerce website design company.

·          Product Management: A product management system will make it easy to edit, delete and add products to your store - without having to touch any code. This reduces the time it takes to open a new store by months or years.

·          Inventory Management: Your product inventory should be able to be managed with ease so that you can adjust stock levels quickly when dealing with seasonal fluctuations in business activity.

·          Customer Relationship Management (CRM): Especially important if you have expansion plans, CRM allows managers of large stores to keep track of customer information, purchases and preferences without having them log back into the store.

·          Custom Skinning: If your site design isn't already built to suit the product management platform you choose, a developer should be able to build a custom skin around it. This includes planning and coding as required to ensure that "downtime" is kept to a minimum during the changeover process.

Web Development Services For Your Ecommerce Website Design Business

Here are some of the things developers should be willing to offer you when building an online store for business purposes:

·          Consideration Of Social Media Integration: As a standard feature on most eCommerce sites, being able to share products or experiences via popular social media platforms can transform websites from static storefronts into living conversation pieces where customers feel that there is a community behind the product.

·          Customization: A custom design to suit your company's branding color scheme, logo and uniqueness should be a top priority for any e-commerce website development company worth their salt.

·          SEO Awareness: As this is one of the most common mistakes made by e-commerce websites when they are initially designed it should be warned that without proper search engine optimization techniques being applied from the very beginning you will struggle to gain organic traffic in the long term.

·          Navigation & Design Integration: The best companies can seamlessly integrate navigation into page designs so that online visitors have no trouble finding what they're looking for on your site. This means that once a user enters your site, they shouldn't have to scroll back to the top just to navigate again.

·          Coding Quality: This means that pages and image files should be designed in such a way as to make it easy for search engine crawlers and bots to access pertinent information on your site (such as page titles and meta submissions).

·          Reliable Hosting: If you're going with an eCommerce platform like Magento or BigCommerce, both of which use fairly intensive server-side programming languages, then be sure that your hosting solution is scalable enough for the future growth of your website traffic.

What's the role of an Ecommerce Website Developer?

As with any fruit, it's important to understand what your eCommerce developer can and cannot do for you.

A developer will be able to:

·   Design a website that follows the necessary protocols to get indexed by search engines such as Google and Yahoo!

·  Code custom applications using various programming languages such as Java, PHP, and ASP.NET depending on the platform or framework of choice

·  Setup or integrate systems that enable the acceptance of online payments via credit cards and third-party payment processors (Stripe etc.)

·  Create unique content for your site without some input from your side (and possibly some research)

·  Optimize your site for organic search traffic without some input from your side (and possibly some research)

·  Resolve customer service issues in an expedient manner

Why Ecommerce Website Development Is Critical

If you do not have a website, you are leaving money on the table. As of 2016, there are 3.5 billion internet users worldwide, with 1.7 billion being added each year. Between 2015 and 2020, it is believed that over 80% of all global consumer traffic will be online.

Your eCommerce website presents a unique opportunity to connect with customers across the globe by catering to their needs while maintaining control over your brand messaging through highly customizable features that only an eCommerce website can provide. If you're a small business, getting started on the web can be a daunting task.

Ecommerce Website Development Cost And How To Negotiate With Developers

As with any product or service you purchase in the development arena, there's a strong chance that you'll get what you pay for. With this said, there are some basic tenets to consider with any eCommerce website developer before engaging with them:

·          Find developers who specialize in Magento (the most popular open-source framework)

·          Be aware of fixed quote arrangements between yourself and your developer. Remember that everything has room for negotiation including price

·  Consider hourly rates over fixed quotes as time spent reworking an existing site could cost exponentially more than time spent designing the original site

·          Utilize hourly rates as your bread and butter. If you're getting quotes for an entire eCommerce platform, then be sure that they are using this method to determine the cost

How can I do my part in Ecommerce Website Development?

No one will ever argue that a website is not an integral part of any modern business wishing to gain international exposure. The fact remains that online search engines have become voracious consumers of digital content to provide results for their users. As such, if you wish your company's website to appear at or near the top of these search engine result pages (SERPs) then you must understand how your site is being optimized to achieve this goal.

·          Your eCommerce developer should be able to speak on the subject of SEO with ease. If not, then you're dealing with either an underqualified programmer or a fraudster. Either way, proceed with caution

The people and processes behind e-commerce website development (+ What you need to know to get started)

As the internet continues to grow, e-commerce will continue to grow with it. If you want your business to succeed, selling online is a must. As such, building an e-commerce website should be the top priority for any company looking to expand its reach and increase revenue potential. Luckily, developers are full steam ahead in this regard so all companies have to do is sit back and reap the benefits of their hard work!

With that said, there are some important things you need to know before jumping into eCommerce website development. Read on if you're curious about what goes into creating an online retailer…

How Ecommerce Development Works

The best way to get started is by defining the purpose of your eCommerce site (e.g. selling physical products, digital downloads, etc.) and understanding what type of consumer is purchasing these items (e.g. men, women). Once this is established you can move on with determining your budget size and timelines for completion.

·          If you already own a brick and mortar store with a significant inventory then building an eCommerce website to manage this inventory should be the top priority as it will allow you to reach new customers without having to expand or open additional locations

·          If you do not have a physical location but wish to sell small items such as T-shirts, mugs, or other novelty goods online then there are some options available that may work for you including Shopify, Squarespace, and many others

·          If you are looking to sell large items (e.g. vehicles) or high ticket items (e.g. high-end consumer electronics) then you will require a full-sized eCommerce operation with backend administration, inventory management, and order fulfillment via third-party logistics providers (3PLs)

The Benefits of an Ecommerce Website

For businesses that already have brick-and-mortar locations, adding an eCommerce site is an excellent way to increase revenue without having to open additional storefronts or invest in employing additional staff members. Although it may seem counterintuitive, the benefits of adding an online retail presence can include:

1.) Expanding Your Reach/Incre Exposure – The internet is growing at a staggering rate with no sign of slowing down. As such, having a strong online presence is paramount for any company looking to keep up with trends and continue to grow

2.) Getting More Customers – In addition to reaching a larger audience across the globe, eCommerce sites also have lower variable costs over their brick-and-mortar counterparts which helps them provide more competitive pricing within specific marketplaces

3.) Easier Management – Instead of staffing a team at a physical location, an online retailer can simply create a new page on its existing website and start selling items from there. Although this will not give customers the same hands-on experience as purchasing from a bricks-and-mortar store it will help cut costs significantly while keeping the product range consistent

4.) Options for Growing Businesses – The ability to manage inventory, take orders, process payments, and ship items worldwide are all excellent ways to keep large or growing businesses running smoothly.

5.) Greater Flexibility in Pricing & Service Models – With an eCommerce site, you have the flexibility to offer different types of products/services under one online roof which can help your company increase revenue by offering more options in a single space. For example, instead of having several pages on your business website covering various services (i.e. web design, eCommerce services) you could put everything under one domain to provide easier access and a streamlined experience for your customers.

6.) Find New Sources of Revenue – Although eBay was no longer seen as "the place to buy and sell used stuff" there are still plenty of opportunities to find new streams of revenue such as affiliate digital marketing (i.e. Amazon, Etsy) or even building a social networking site like Facebook

7.) Even More Competition – With the internet continually growing, more companies are starting to adopt an eCommerce platform which means you need to offer superior pricing and customer service without sacrificing quality if you want to retain existing customers and gain new ones

8.) Reach New Audiences – The global nature of the online community means that virtually anyone in any location can become your customer. This international reach can allow your business to grow exponentially overnight if it provides something consumers crave; however, this also requires detailed planning to ensure you know how much inventory is needed and how to effectively ship to these new regions

9.) Easier to Research – This is not the most obvious benefit but having an online presence can help your business save money by doing the research before expanding/opening a brick-and-mortar location. Although this requires more effort upfront, it can be well worth it as you don't want to make any mistakes upon entering a new market; instead, plan and see what other companies in your space are doing then improve on those models through research and testing

10.) Getting Your Business Listed – According to HubSpot, almost 90% of consumers do online research before making a purchase which means that getting listed (and ranking highly) within search engines is more effective than traditional forms of advertising. With an eCommerce site, you have full control over how your products/services are displayed which means you can ensure they show up as high as possible when a potential customer is looking for your services

11.) Increased Visibility Even After You Close – In addition to getting listed on search engines within a specific location, having a global website that people from all over the world can access allows you to maintain visibility even after closing your physical stores. Although this might not be the most effective goal in every case, if it's something you plan on doing in the future then having one will make it easier and cheaper since there is no need to hire new staff or build out new locations

12.) No Need For Extra Employees – Rather than hiring employees to work in your physical store(s) you can hire Virtual Assistants to take care of tasks like online shopping, answering customer questions, processing payment transactions, making shipment/fulfillment arrangements, and various other functions

13.) Less Need for Physical Space – Depending on the nature of your industry this might not be an issue but having fewer physical locations can help reduce overhead costs which means more money in your pocket (bonuses for everyone!)

14.) Keeping Up With Industry Trends – If you want to keep up with what's trending in your market then social media is a great way to get real-time insights about what consumers are looking for. For example, if there becomes a shift away from Blackberry devices towards iPhones then this would impact you whether you have a physical location or not

15.) Direct Connection With Customers – Being able to connect with customers one-on-one can help build stronger relationships and create customer loyalty so if this is part of your business plan then an eCommerce site would be very beneficial. Whether it be through social media tools like Facebook, Twitter, Google Plus, Pinterest, etc., managing a blog on your website where current/potential customers post questions/issues they're having, or even adding a live chat option on your checkout page; providing direct access to your company goes a long way towards building trust and improving the overall customer experience

16.) Access to Existing Networks – There are hundreds of online groups which welcome new members as well as individuals who are looking to provide referrals and reviews of local businesses; if this is part of your strategy then you will be driving more customers to your business

17.) Greater Ability To Offer Incentives – Offering rewards for referrals, purchase activity, etc. can help drive sales and engagement with potential customers so if this is part of your marketing efforts then an online shopping platform would assist you in this aspect a great deal

18.) Less Need For Extra Employees – Rather than hiring employees to work in a physical store(s) you can hire Virtual Assistants to take care of tasks like customer service, social media management, email campaigns, blogging/article writing on behalf of the company, video editing/production, managing ad copy with Google AdWords or Bing Ads, etc.

19.) Getting More For Your Money – Depending on the nature of your industry some markets have a more limited target audience so you might not be able to use an online store in some cases but there are always ways to get more out of your marketing budget dollars. Google AdWords is one example of this since it allows you to bid for top ad placement which can generate a greater ROI than other forms of advertising

20.) Making It Easier To Build A Brand – If you're looking to build a brand with a following then incorporating social media channels and/or blogging tools will make it easier for people from all over the world to learn about who you are and what you do. Whether posting pictures or videos along with blog posts that highlight your products and services, people will be able to engage with your brand without ever stepping foot into a physical location

What is eCommerce website development?

Ecommerce website development is the process of helping businesses sell products or services online via a secure, web-based platform. This type of website development is done with three main goals in mind: drive sales, provide excellent customer service experience, and reduce overhead costs. Websites are available for sale on the internet by various companies that offer them at different prices depending on specific features.

When you set out to create an e-commerce website using either open source or commercial platforms your goal should be twofold: increase brand awareness and boost revenue. Ecommerce sites typically offer several benefits over business high performance ecommerce websites which include 24/7 access, advanced search functions & powerful filtering tools, interactive tools like social media widgets, real-time inventory tracking capabilities, and the ability to input tracking codes on affiliate links.

Ecommerce web design can focus on either physical goods or digital downloads. For example, an online gaming store would need to consider different factors than a site that sells software. Digital downloads are typically less expensive, but physical products require more complicated logistics. Successful eCommerce websites usually include some type of search engine optimization component in their web design, which helps improve organic traffic while increasing conversion rates.

What Are The Advantages Of E-commerce Websites?

You'll be able to reach new customers who are shopping around for your specific products or services You'll have direct access to customer feedback which will give you insights into how you can improve the overall customer experience You'll save time by not having to manage the inventory process Way to stay connected with your customers 24/7 You'll save money by not having to maintain a physical store

What are the Disadvantages Of E-commerce Websites?

If you fail to get customers interested in your products or services through other marketing channels (offline) - it'll be difficult for them to learn more about what you offer unless they find your website on their own. There's no face-to-face interaction between customers and employees which can sometimes make it difficult for customers to trust that they're making the right purchase They don't typically rack up the same type of revenue because there's less incentive for people who live near your business location to stop in, so most purchases are being made online instead of in-person

What's The Difference Between Open Source & Commercial E-commerce Web Development?

Open-source eCommerce web development is a form of software where the original programming code used to make an eCommerce website is made publicly available for free. There are also components that can be purchased, but they typically come with a more liberal license policy. On the other hand, commercial eCommerce website development refers to services provided by Magento developers who charge a set price for their work. In most cases, this term refers to the platform which is being used as well as any features that have been added on top of it since some vendors provide extra modules or custom ecommerce solutions that aren't included in the base product costs.

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