Fixed Navigation Bar (ideal For Landing Pages)


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It makes a small difference. Your web navigation will show the perfect illustration. Your navigational structure and labelling can affect your results. This list shows best practice navigation on your website. This list is a set of design suggestions with examples of what should be done with the menu on your website.

The case against using the landing page navigation

You build a website from the ground up and the most important thing you have to think about is your navigation. The menu can make or break a website, but what's too much? What is not enough? How many options do I need, if I only have a few pages? These questions confuse even the most experienced web designers. We all remember them in some form when we built our first site, so let us help you prevent this huge headache by avoiding these 7 common mistakes when designing navigation for your website.

1)  Assuming that the search is "good enough"

2) Not being authentic with links on your homepage.

3) Including only the link to the homepage.

4) Not having your menus based on user needs.

5) Using tiny fixed navigation bars.

6) Leaving out navigation labels for parts of your site.

7) Failing to define what success looks like before you work on it.

When you are done reading this article, please do not forget to share it with others that might benefit from this information as well. You can also follow us on social media by clicking any one of the links below!

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This is another sample text block with some idiomatic phrasing in it, like "this one goes to eleven" and "when all else fails".  It's okay to mix up the phrasing now and then or even make up entire sentences using both modern and classic phrasing—it's part of what makes this template so versatile!

Improve your website's design with our free guide!

Navigation is key to a successful website. Make sure your visitors can find what they're looking for quickly and easily with our guide.

With beautiful, easy-to-use designs, you'll be able to improve your website in no time. Our guide is simple, making it easy for anyone to follow.

How to optimize your website’s navigation?

With today’s website design trends, navigation is more important than ever. A user expects to be able to access the content they are looking for with ease, and for this reason, your website must provide a clear navigational structure that works well across all devices (desktop, laptop, tablet, or smartphone)

You may have noticed some buttons on many of our web pages, such as “print” or “email”. These allow users to quickly print out pages or forward them via email – something people may prefer to do if they’re going to be sharing a page with colleagues or if it’s a lengthy article.

What is the purpose of navigation?

Navigation is used to help users browse through all of your website content easily and find what they are looking for quickly. The more options you provide, the more likely it will be that users can find exactly what they want – whether that is how to contact your organization, information on an event or simply learning about your latest product.

A common mistake when designing navigational structures for websites occurs when designers try to include every single link across the site in the top-level menu. This usually results in long drop-down menus which take up too much screen space and aren't particularly user-friendly.

How to create a navigation structure for your website?

The first thing you need to do when creating or updating the navigational structure of your site is take some time to understand who you are designing it for. Who are the main audiences for this site, and what types of content will they want to find? Once you have identified this, start thinking about how many links you're going to include in the menu, where these links should be located on each page, and whether any sub-pages may need their menus.

Three different aspects can help you decide how many links should be included in your main navbar. First of all, consider what type of website design styles the audience tends towards. Do most of your site visitors use mobile devices to browse or is it more common for most users to visit using a desktop computer? If you’re designing the website with mobile browsing in mind, allow for only one level of drop-down menus (and keep the menu itself as short as possible). This will ensure that site visitors can find what they're looking for through easy scrolling and intuitive menu labels.  The ease of navigation on a website plays a huge part in how successfully that website achieves its goals.

Limit the number of menu items to seven

If you are adding a search box to your website, this should also be included in the main menu, as it is one of the most important options for users. Again, test different layouts to find out what works best on your site – do most people use the search box regularly enough that displaying it prominently may increase usage?

Navigation menus can follow many different layouts, with some being more intuitive than others. Regardless of which style you choose for your site's navigational structure, make sure that all links are easy to see and click on. Unnecessary images slowing down page load times can frustrate users and they will likely just skip over them if they're not concisely labeled or easily understood.

Test various designs to ensure ease of use

Having said that, if you are designing a news or blog website, it may be worth having in-depth category links beneath the main “menu” link to give more clarity on what type of content is in each section.

The most common navigational styles include horizontal bars, vertical lists, and drop-down menus. You can also create your unique design by combining these elements with images and colour schemes to make them stand out on the page. Remember when thinking about navigation design that no matter how large your site is, people only have so much patience for finding the information they need – to keep all of your menu options clear and concise. This will help ensure visitors stay happy and engaged with your website long enough to find and read the content they're looking for.

As website design and development become more advanced, it's worth speaking to a professional who can advise you on the best way to set out your navigational structure. If you want some examples of how some leading brands have designed their menus, some good starting points include.

Mobile menus should only include one level of drop-down menus

Apple's main menu has many different elements that can be expanded and collapsed as needed

The BBC home page is a good example of using images as navigation bars

Skype uses a minimalist style for its logo and top navigational link, with the rest hidden underneath to make the website design cleaner and more user-friendly.

Coca cola's website shows how creatively you can use colours for your site design. The red stands out well on any color background and is easy to find and click - both key aspects of effective navigation design.

Google doesn't need an introduction – its colourful logo links lead to further information that is quick and easy to understand. It also helps that their brand name is one of the most recognizable in the world.

Once you have perfected your navigation menu, it's time to move on to other parts of your website that also need attention. Whether you are looking for affordable web design costs or simply want the best web developer available, Web Design Northampton can help you - visit their site today for more information.

Hidden menus may

be a clever way to save space on your website, but you should always remember that every visitor is at a different point in their journey when they arrive. Pay attention to how long it takes people to find what they're looking for and flag up any problems at the earliest opportunity.

As with anything design-related, there's no right or wrong answer - just use these guidelines as a starting point and experiment until you find something that works well for your particular site. Remember that websites are becoming more intuitive all of the time so rather than being overwhelmed by choice, canny web users will always try to control the amount of information they have access to.

Website navigation on mobile devices has

become incredibly important in recent years, leading to the creation of responsive web design techniques. This has led many developers to create their navigation style so it complements the rest of their site accordingly. As this is still a relatively new area, there are no set guidelines on how to design your site's menus - just make sure that they are easy for visitors to use and understand.

Web Design Northampton can offer you all sorts of assistance when it comes to designing your website menu options. From creating unique designs that work around your brand identity to finding out what works well for competitors or other prominent brands working in your sector - our professional advice will help you find the perfect navigational structure without too much hassle.

Don't forget that what you choose should need to be visually appealing too. In other words, the menu needs to fit in with your design while being intuitive and easy to navigate for all of your visitors.


Logic tells you that navigational menus should be easy to access and included on every page of your website, no matter how many subpages there are. However, some optimization experts believe that it can cause problems for visitors if more than one menu is present on a single webpage – they will either leave the site altogether or get confused about where they need to go next.

Most websites aim to make people stick around and find out as much information as possible as the user scrolls through the sticky menu – so making them think they have been directed somewhere else just because of a second navigation option might not help with this task. Nowadays, responsive design allows your navigation options to adapt automatically whether people visit from a PC, laptop, or mobile device - but try not to let this confuse people.

The design is most effective when it looks as though it has been designed specifically for the website – just look at how well Google's colorful logo fits with its overall branding. A high-contrast color scheme helps to highlight the main points of interest and makes your site stand out from competitors - perfect if you want a few more visitors each month. Sticky menus can be used here along with a fixed navigation menu. A fixed menu is the ultimate solution for a nav class. Choosing right background color is another essential step if you decide on a sticky element and sticky header solution. Consider following CSS code on your site.

Because there are no major guidelines in place, a good starting point is to find out what other companies within your sector have done – so take a look at their sites and see what works best for them, bearing in mind that corporate websites tend to be more conservative than average ones. Some company brands still think it necessary to use flashy or complex navigation menus that leave visitors confused rather than enlightened, but simple is always best.

Once you've agreed with your website's menu options, contact Web Design Northampton for more information on how they can take things forward and build a site that will attract visitors from all over the world. We can create concepts based on your brand identity to ensure that your menus are exactly what you want them to be (even if this means completely redesigning the entire menu structure) before meeting with you to make sure everything has been explained clearly.

Menu. Wording

What you use for your main menu is dependent on what fits in best with the rest of the website's overall design. For example, if you have a few subpages it might make sense to include them all in one large drop-down menu that appears when visitors hover over the top heading - but only if there are five or fewer subpages available. More than that your navigation will be too bulky for many visitors' tastes, so stick with simple individual links instead.

If possible, try to keep menus away from other elements on the page so they can stand out by themselves - this is easier when using white space effectively throughout the site, allowing things like text to breathe better without looking too overcrowded.

Menu. Color

To match the design of your website, choose colors that will enhance its look without dominating everything else onscreen. As white space can be difficult to work with if you are not confident about color schemes, it might be best to stick with black text on a light background for now - bright colors are more difficult to read so should only ever be used as accents.

As long as the fonts are large enough for all visitors to read easily, don't worry too much about how they look individually - but remember that many people still frown upon Comic Sans MS these days! Try out different combinations until you're satisfied with one particular style and then get in touch with Web Design Northampton today. We'll work closely with you at every stage of your website's development to ensure that it is exactly what you want it to be - before building the site itself and then hosting it online.

Websites made easy

Pulling everything together can make or break a website's success. If people are struggling to understand how your navigation works, they will quickly lose interest in finding out more about your products or services – so proper planning is vital if you want to convince them that buying from you is worth their time and money.

It takes only four weeks for us to build your new website, keeping things simple enough for any business owner who isn't confident about coding themselves but professional enough for anyone looking for a complete overhaul of their old site with lots of room for extra content as well as a slick design.

Menu structure

What you use for your main menu is dependent on what fits in best with the rest of the website's overall design. For example, if you have a few subpages and want to include all of them in one large drop-down menu that appears when visitors hover over the top heading - but only if there are five or fewer subpages available. More than that your navigation will be too bulky for many visitors' tastes, so stick with simple individual links instead.

If possible, try to keep menus away from other elements on the page so they can stand out by themselves - this is easier when using white space effectively throughout the site, allowing things like text to breathe better without looking too overcrowded.

Avoid dropdown menus

Dropdown menus are problematic because they can be confusing for visitors - especially when there are more than five options included. This is why many websites now fit all their information on one page without any horizontal scrolling (which can also make them look neater).

If your website already has a lot of subpages, consider grouping these into simple categories that appear in large headings at the top of the screen - but only if this doesn't make it too difficult to read by itself. If you're struggling to decide between individual links and groupings, get in touch with us today for an expert opinion on which will suit your site best.


There's a lot to remember when it comes to getting your website ready for launch, especially when you take the time and effort required to fully optimize everything. But it can be even more difficult if you aren't confident about color schemes, font choices, or navigation in general - so why delay any longer?

We can work with almost any budget here at Web Design Northampton, so contact us today with your requirements and we'll come up with a solution that doesn't cost the Earth but looks like it could!

With experience building hundreds of stunning websites over the last decade, our team is well-versed in all current trends as well as what works best for conversions - giving you an unrivaled edge over your competitors.


As you can see, it's all about striking a balance between form and function. You don't want to bury your visitors in the information or overwhelm them with too many choices before they've even started browsing - so the design is just one aspect of bringing life to your business online.

Avoid format-based navigation

Format-based navigation is useful in its way, but it can also be rather restrictive. It's difficult to fit everything into a neat little box without making things look overly cluttered or confusing - which makes it a perfect candidate for any website that belongs to a company with a lot of different things going on under one roof.

For example, Format-based navigation could work well if you have many different types of services from one place, so visitors can see what they're interested in but stay on the same site no matter how much time they spend digging around looking for what they want.

When setting up your menus, think carefully about where each link will take visitors when it's clicked, and make sure everything looks logical enough for people to work it out without help. This doesn't need to be complicated, but you'll save yourself (and your visitors) a lot of hassle if you think ahead instead of rushing into things and hoping for the best.

Using Format-based navigation is often how people learn about different techniques that could improve their website until they get used to the design process - so even if this isn't the route you want to take, one day everything here could prove useful in some way or another.

Charting (and changing) your course

As you can see from this article, navigation is a huge part of the web design process - and it shouldn't be rushed into or skimmed over. Make your website easier to navigate with a few simple changes by following our advice above, and remember:

Building a website doesn't have to take forever if you know what you're doing - so get in touch today for a quote on how much we can do for your business online!

The case for landing page navigation links

Most websites only have a few links on the homepage of their website, mostly to important pages that can't be missed.

However, sometimes it's not so easy to find where everything is, and you might think all too often about how much quicker things would be if there were a few simple navigational options at the top of your page for new visitors who want what they came for as quickly as possible.

On this basis, we've built our Landing Page Navigation Links extension (which works with most popular Magento themes), available from our web design Northampton store today! Just give us a call or drop by if you're interested in this service; we'd love to see what we can do for you online!

As always though, remember to make sure you know who your visitors are and why they're coming to your site before rushing in with the design work.

Designing navigation for everyone on your website can be an absolute pain if you don't think about it properly, so give us a call before getting carried away - we've got years of experience working with different types of businesses, so we'll be able to advise you on what works best for each one!

To find out how Web Design Northampton can help build your business online, just get in touch today - we'd love to hear from you! We specialize in working with start-ups through to large multinationals which is why more companies throughout the UK choose our services than any other web design agency in the East Midlands.

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