Aarti S. - 14866 Standards Writer from Mississauga

● Skillful in synthesizing creative, analytical, and business acumen to create and self edit relatable, palpable, educating, and actionable content. ● Helped businesses and brands increase engagement by writing engaging SEO-optimized content that educates, persuades, and builds trust. ● Extensive experience conducting research, interviews, surveys, and facilitating content strategizing and brainstorming sessions. ● Experience in writing clear, persuasive content/ copy (short-form and long-form) for a wide array of channels (web, print, email, social, app) and audiences (Internal employees, B2C and B2B). ● Over eight years’ experience pacing work in various roles, including content writer, technical writer, business analyst, trainer, and information security consultant. ● Industry exposure: Media, BIA, Social Work Organizations, Immigration Services, E-Commerce, Education, Training, IT, Information Security, Manufacturing, Outsourcing