Profile
Paul C. - 14484 Promotion Strategies Consultant from Canada
Completed
0
Assigned
0
Invites
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Payments
$0.00
Rate/hr
$26.94
User ID
Paul C. - 14484
Carlisle, Canada
1:14 AM, GMT -04:00

Paul C. - 14484 Promotion Strategies Consultant from Hamilton

About

I would describe myself as a very passionate, innovative, driven, entrepreneurial, senior Consumer and Brand marketing expert that has spent my career working with some of Canada’s largest and most iconic brands such as Bell, Sobeys, Canadian Tire and Home Hardware – leading their overall Direct to Consumer portfolios. Overall, I have led the holistic omnichannel Go to Market strategic development and in market activations across all channels for these brands – focused on creating a unique value proposition for the business and brand that has fostered new consumer relationship and delivered measurable and sustainable results that to the business. With my very unique combination of highly successful go to market experience, my broad creative and analytical expertise, along with my exceptional team building and leadership skills – I believe I would be able to bring meaningful value to the brand, the culture and the business.
Occupation

Promotion Strategies Consultant

Work experience
2018 - Present
SENIOR DIRECTOR CONSUMER MARKETING
Home Hardware
2013 - 2018
SENIOR DIRECTOR RETAIL MARKETING
Sobeys Inc.
2011 - 2013
ASSOCIATE VICE PRESIDENT MARKETING
Canadian Tire
2005 - 2009
Director Retail Experience
Bell Mobility
2003 - 2005
SENIOR CLIENT RELATIONSHIP MANAGER
The Loyalty Group
Education
1988 - 1993
York University
Bachelor of Arts
Calendar
August 2022
SU M TU W TH F SA
Available
Unavailable

Skills

Advertising
17 Y
Analytics
17 Y
Brand Marketing
17 Y
Consumer Insights
17 Y
Customer Experience
17 Y
Digital Media
17 Y
Go-To-Market
17 Y
Managerial Skills > Team Management
17 Y
Merchandising
17 Y
Strategic Planning
17 Y

Other skills

Brand Activation

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