Hayley B. - 14363 Marketing Director from Calgary

I have 10+ years of Brand Marketing, Consumer Segmentation, Business Development, and Brand Positioning experience with national end-consumer brands. I have had the privilege to work both agency and client-side in the marketing industry and that has given me a well-rounded understanding of all aspects of brand marketing and corporate communication. I have worked as a Designer, Art Director, Creative Director, Strategist, and Business Development lead with advertising agencies and as a Director of Marketing, I have proven experience balancing results-driven short term activities and long term brand building initiatives. As a co-founder of Ball Retail, we provided full-service marketing for B2C & D2C retail companies.