Profile
Hayley B. - 14363 Marketing Director from Canada
Completed
0
Assigned
0
Invites
0
Posted
0
Payments
$0.00
Rate/hr
$42.71
User ID
Hayley B. - 14363
Calgary, Canada
4:18 PM, GMT -06:00

Hayley B. - 14363 Marketing Director from Calgary

About

I have 10+ years of Brand Marketing, Consumer Segmentation, Business Development, and Brand Positioning experience with national end-consumer brands. I have had the privilege to work both agency and client-side in the marketing industry and that has given me a well-rounded understanding of all aspects of brand marketing and corporate communication. I have worked as a Designer, Art Director, Creative Director, Strategist, and Business Development lead with advertising agencies and as a Director of Marketing, I have proven experience balancing results-driven short term activities and long term brand building initiatives. As a co-founder of Ball Retail, we provided full-service marketing for B2C & D2C retail companies.
Occupation

Marketing Director

Work experience
2020 - 2022
Director of Marketing
Big Rock Brewery
2019 - 2020
Director of Marketing
TacoTime Canada
2017 - 2018
DIRECTOR OF MARKETING
ReTreat Cannabis Edibles
2008 - 2018
Partner, Marketing Strategist, Creative Director
Ball Retail and Franchise Marketing
2001 - 2007
Partner - Creative Director
Ball Creative
Education
1990 - 1994
University of the Arts
BA
Calendar
June 2022
SU M TU W TH F SA
Available
Unavailable

Skills

Advertising Campaigns
20 Y
Brand Awareness
20 Y
Brand Development
20 Y
Brand Management
20 Y
Business Strategy
20 Y
Business Transformation
20 Y
Managerial Skills > Team Management
20 Y
Market Segmentation
20 Y
Marketing
20 Y
Marketing Management
20 Y
Marketing Research
20 Y
Media Planning
20 Y
Pricing
20 Y
Public Relations
20 Y
Social Media
20 Y
Teamwork
20 Y

Other skills

Brand Positioning
Product Placement
Sponsorship
Trade Marketing

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